Happy New Year!
Thanks to all of our clients and friends for an awesome 2014! We had a great time working with you this past year and are looking forward to working with you to meet and exceed your goals in 2015.
As you start to gear up again form the holidays, remember to update your social media profiles with wintery images and messages.
New Facebook Calls to Action
Consider it Facebook’s holiday gift to you! Facebook has announced a new feature for brand pages called “calls to action.” The calls to action will be buttons on your cover photo, and can link to any page you want. This feature is not available for every page yet, but it will be fully rolled out in early 2015. For now, you will be able to choose from 7 calls to action:
- Book Now
- Contact Us
- Use App
- Play Game
- Shop Now
- Sign Up
- Watch Video
Our top picks are Book Now, Contact Us, Sign Up and Shop Now. Check out an example on social media hero Dollar Shave Club. You will see a “Sign Up” button in the cover photo. (Note: You must be signed in to Facebook to see their call to action.)
To see if this is available for you, just log in and head to your page. You will see a “Create Call-to-Action” button right beside the Like and Message buttons. All you need to do is click the button, choose your call to action, and paste the relevant website link. We highly recommend using a link on your actual website, not your reservation system. Let us know if you need any help on this at all.
The AllTrips Team